Luish Infotech is a specialist digital marketing agency for real estate — helping builders, developers, brokers and property companies attract serious buyers across every digital channel. We don't just generate leads; we build full-funnel marketing systems that turn interest into qualified site visits and site visits into booked units.
Every real estate developer and builder in India faces the same frustrating problem: high lead volumes with low conversion. Sales teams are flooded with low-intent form submissions from people who are years away from buying, while the genuinely qualified buyers — people with real budget, real intent and real timelines — are harder and harder to reach at a viable cost.
Most digital marketing agencies measure success in cost-per-lead (CPL). We don't. We measure success in cost-per-site-visit (CPSV) and cost-per-booking — because a cheaper lead that never visits your site is worth nothing. Our real estate digital marketing builds full-funnel systems designed to attract serious buyers and move them from digital interest to physical site visits.
Generic lead generation campaigns bring in large numbers of unqualified enquiries — wasting sales team time, inflating CRM costs and creating false confidence about campaign performance while actual site visits and bookings remain disappointingly low.
Most real estate campaigns stop at the lead form submission. There's no systematic nurturing — no WhatsApp sequences, no email drip campaigns, no retargeting flows — to move a warm enquiry from interest to intent over the 4–12 week research cycle most property buyers go through.
Property portals like MagicBricks and 99acres are expensive and deliver the same leads to multiple competitors simultaneously. Pure paid ads without SEO and content foundations means your marketing cost never decreases — it just grows with every campaign you run.
Without proper tracking, call attribution and CRM integration, most real estate companies have no clear picture of which digital channels are actually generating site visits and bookings versus which are just generating form fills that go nowhere.
The real estate purchase journey is one of the most complex and extended buying decisions a consumer makes. From the first moment of property awareness to the final booking, most buyers take 3–9 months — visiting multiple projects, researching extensively online, consuming price comparison content, and talking to multiple developers before committing.
Effective real estate digital marketing means being visible and persuasive at every stage of this journey — not just at the bottom where intent is highest but competition is most expensive. Our integrated approach covers the full funnel.
Buyer becomes aware they want to invest in property. Social media content, YouTube videos and display advertising introduce your project to the right audience at this stage.
Buyer actively searches Google for properties in their preferred location. SEO, Google Ads and portal visibility ensure your project appears for every relevant research search.
Buyer compares 3–6 projects on price, amenities, location and reputation. Social media content, reviews, video tours and retargeting ads keep your project front-of-mind during comparison.
Buyer is ready to visit a site. High-intent Google Ads, WhatsApp nurturing sequences and targeted offers convert comparison-phase leads into confirmed site visit appointments.
Post-site-visit follow-up via WhatsApp, email and retargeting keeps momentum moving toward booking — nurturing leads through the final negotiation and paperwork stage to confirmed sale.
From high-intent Google Ads and Meta Ads to SEO, social media and content marketing — we handle every channel your real estate business needs to fill your sales pipeline with qualified buyers and drive consistent site visits.
Google Search Ads capture buyers who are actively searching for properties right now — the highest-intent traffic in any digital channel. We create, manage and continuously optimise real estate PPC campaigns that deliver qualified site visit enquiries at the lowest achievable cost per lead.
Facebook and Instagram are where property buyers spend hours every day — and where awareness, interest and comparison-stage marketing is most effective. We build multi-stage Meta ad campaigns that introduce your project, nurture warm audiences and re-engage visitors who didn't convert on first contact.
Real estate SEO positions your developer website or project pages on page one of Google for property research searches — building an organic traffic channel that continues generating enquiries without ongoing ad spend. We build SEO foundations that compound over time, reducing your cost-per-lead every quarter.
The gap between a form submission and a site visit is where most real estate leads die — because there's no systematic follow-up. We build automated WhatsApp and email nurturing sequences that move warm enquiries through your sales funnel, deliver relevant information at the right time and book confirmed site visits.
Social media is where property buyers research, compare and trust brands in the consideration phase. We build and manage your social presence across Instagram, Facebook and LinkedIn — creating content that showcases your projects, builds brand trust and generates inbound enquiries from interested buyers consistently.
Content marketing builds the trust and topical authority that converts comparison-phase buyers into committed ones. We create buyer guides, neighbourhood profiles, investment analysis articles and project showcase content that attracts organic traffic, builds your developer brand and directly influences site visit decisions.
From luxury residential towers to affordable housing projects, commercial developments and plotted schemes — our real estate digital marketing strategies are tailored to your specific project type, buyer profile and target market.
High-rise towers, mid-rise apartments and integrated township projects targeting urban homebuyers and investors.
Independent villas, row houses and premium low-density residential projects targeting higher ticket buyers and HNIs.
Residential and commercial plotted schemes, township plots and land investment projects with plot-specific buyer targeting.
Office spaces, retail units, co-working spaces and commercial complexes targeting business buyers and corporate tenants.
There are hundreds of digital marketing agencies. Very few truly understand the real estate industry's specific challenges — the long buying cycle, the high ticket value, and the critical difference between a form fill and an actual site visit.
We understand the property buying journey, the key decision triggers at each stage, the difference between residential and commercial marketing, NRI buyer behaviour, and the competitive dynamics of the Indian real estate market across Tier 1, 2 and 3 cities. This shapes every campaign we build.
We don't celebrate cheap leads that never visit your site. We measure and optimise for cost-per-site-visit (CPSV) and cost-per-booking — the metrics that actually drive your real estate business revenue. Every campaign optimisation decision is anchored in these downstream business outcomes.
We don't run isolated ad campaigns. We build integrated full-funnel marketing systems — awareness ads, SEO, lead nurturing via WhatsApp and email, retargeting and CRM integration — that capture buyers at every stage and move them systematically toward site visit appointments.
Every real estate project has a different buyer profile — different age range, income bracket, location preference, family size and investment motivation. We build highly specific audience targeting for each project rather than applying a generic "property buyer" audience to everything.
We set up complete call tracking, WhatsApp attribution and CRM integration from day one. You always know which campaigns, keywords and creatives are generating actual site visits — not just form fills — and what your true cost-per-booking is across every channel.
We've marketed 300+ real estate projects across India — residential, commercial, luxury, affordable and plotted — across multiple cities and price segments. This track record means we know what creatives convert, which targeting configurations work, and how to minimise CPSV for your specific project profile.
We measure success by site visits generated and units booked — not just lead volume. Here are representative results from our real estate client portfolio.
A luxury residential project in Ahmedabad was struggling with high CPL and low site visit conversion from their existing digital campaigns. We rebuilt their full-funnel strategy — restructured Google Ads, launched Meta retargeting, implemented WhatsApp nurturing and optimised landing pages for CPSV.
A Mumbai township project needed to build organic awareness and reduce over-dependence on expensive portal listings. We built a comprehensive content SEO strategy alongside Google Ads — location content pages, investment guides and project SEO — creating a self-sustaining organic lead pipeline.
A Gujarat plotted development needed to generate NRI interest alongside domestic buyer traffic. We built a dedicated NRI Meta advertising campaign with WhatsApp nurturing sequences that moved overseas Indian leads through the research and booking process remotely.
Every real estate digital marketing engagement follows the same rigorous methodology — from audit to consistent site visit pipeline — with full transparency at every stage.
We audit your current campaigns, landing pages, lead quality, CPSV metrics, competitor activity and organic presence. This gives us a complete picture of what's working, what's not, and where the biggest opportunities lie for your specific project profile and price segment.
We define your ideal buyer profile — income segment, age, location, family type, investment motivation — and select the precise channel mix and targeting configuration that will reach this audience most efficiently across Google, Meta, YouTube and organic search.
We set up tracking pixels, call tracking, WhatsApp API, CRM integration, conversion goals and all technical infrastructure. We design project-specific landing pages optimised for CPSV rather than just CPL — then launch campaigns with rigorous quality score and relevance optimisation.
We build the WhatsApp and email nurturing sequences that move enquiries from initial interest to site visit appointments — automated workflows triggered by lead behaviour, project stage and enquiry type that systematically convert warm leads into confirmed visitors.
We execute the marketing strategy with daily monitoring and weekly creative refreshes. Every campaign is continuously optimised based on real CPSV data — adjusting targeting, bids, creatives and landing pages to maximise qualified site visit volume at the lowest possible cost.
Monthly strategy reviews cover CPSV, lead quality, conversion rates, site visit volume and booking attribution. We identify the strongest-performing channels and creatives, scale what's working, and continuously improve every element of the real estate marketing funnel to compound results over time.
Fixed-fee monthly packages designed for real estate businesses — no hidden fees, no lock-in after the initial commitment, and all performance measured in CPSV and bookings.
Ad spend is billed separately and flows directly to Google/Meta — we charge only the management fee shown. Contact us for custom requirements for large real estate portfolios or affordable housing projects.
"What separated Luish Infotech from every other agency we tried was their focus on cost-per-site-visit, not just CPL. Within 2 months they had reduced our CPSV by 65% and tripled our site visit volume. Their understanding of the real estate buyer journey is exceptional — they built exactly the funnel our sales team needed."
"Our Mumbai township project needed serious organic presence to reduce portal dependency. Luish built a content SEO strategy that took 6 months to fully hit stride — but now generates 40% of our site visit requests organically at essentially zero marginal cost. The long-term ROI is extraordinary."
"The WhatsApp nurturing sequences Luish built for our NRI campaign completely changed our conversion dynamics. We went from cold leads going dead after the initial enquiry to 60%+ NRI leads booking virtual consultations through automated WhatsApp flows. The NRI campaign alone has generated ₹1.2Cr in bookings."
Join 300+ real estate projects that have grown their site visits, reduced CPSV and driven more bookings through specialist real estate digital marketing.