Most websites are leaking organic traffic through invisible technical issues. As your dedicated technical SEO agency, we perform a 200-point audit, fix every barrier between your site and Google's crawler, and build the infrastructure that lets great content rank where it deserves to.
You might have excellent content and strong backlinks — but if Google can't efficiently crawl, render and index your pages, none of that matters. These are the most common warning signs that your website has critical technical SEO issues holding it back.
Technical issues are responsible for up to 72% of underperforming websites — even those with solid content strategies. The problems are often invisible to the website owner, but very visible to Google's crawlers.
Diagnose My Site Free →Algorithm updates often penalise poor technical health — slow pages, thin content signals, duplicate URLs and bad Core Web Vitals scores.
New pages that aren't indexed mean crawl budget waste, sitemap errors, noindex tags, or robots.txt misconfigurations blocking Googlebot.
Google's Core Web Vitals are ranking signals. Poor LCP, high CLS and slow INP directly impact both user experience and search position.
When content is strong but rankings have stalled, the culprit is almost always a technical barrier — site architecture, crawl depth, or internal linking.
Multiple URLs serving the same or similar content split your ranking authority and confuse Google about which page to rank.
Without structured data (Schema markup), Google has no machine-readable context to display rich snippets, FAQs, reviews or breadcrumbs in search results.
404 errors, redirect chains, orphaned pages and misconfigured canonical tags waste Googlebot's crawl budget and erode your domain authority.
Content rendered by JavaScript frameworks (React, Vue, Angular) may not be seen by Google unless server-side rendering or dynamic rendering is properly configured.
Poorly executed domain migrations or HTTPS migrations without proper 301 redirects can cause catastrophic, permanent ranking losses if not handled correctly.
Technical SEO is the process of optimising the infrastructure of your website so search engines can efficiently crawl, render, index and understand every page you've created. It's the essential groundwork that makes all other SEO activity more effective.
Without strong technical foundations, even the best-written content and the highest-quality backlinks will underperform. Technical SEO ensures nothing stands between your pages and the top of Google's search results.
As your dedicated technical SEO consultant, we go far beyond a basic site speed check — we audit, diagnose and fix every layer of your website's technical architecture using a proven 200-point framework.
Ensuring Googlebot can access and navigate every important page
Guaranteeing JavaScript content is fully processed and visible to crawlers
Making sure valuable pages are included in Google's index without duplication
Optimising Core Web Vitals, speed and mobile usability as ranking signals
Building logical URL structures and siloed content hierarchies
Adding Schema markup so Google understands and features your content
Our technical SEO service covers every dimension of your website's infrastructure. From the first crawl audit to ongoing monitoring — we handle it all.
Our flagship service. A comprehensive diagnostic of every technical element on your website — crawlability, indexation, speed, architecture, structured data, security and more. Delivered with a prioritised fix-it roadmap.
Google's page experience signals are direct ranking factors. We diagnose and fix every metric — LCP, INP, CLS and TTFB — to achieve green Core Web Vitals scores that improve both rankings and user experience.
We ensure Googlebot can access, crawl and index your entire website without wasting crawl budget on low-value pages. Every directive — robots.txt, XML sitemap, noindex tags — is audited and corrected.
Schema markup gives Google machine-readable context about your content, unlocking rich results in SERPs — star ratings, FAQs, prices, breadcrumbs and more. We implement and test all Schema types relevant to your business.
A logical URL hierarchy and silo structure channels link equity efficiently to your priority pages and helps Google understand the topical relationships within your site. We design and implement architectures built for both users and search engines.
Duplicate content splits your ranking authority and confuses Google about which page to rank. We identify every instance of duplicate, near-duplicate and thin content, and implement the correct canonicalisation strategy.
Google indexes the mobile version of your website first. If your mobile experience lags behind your desktop, your rankings suffer across all devices. We audit and optimise your site for flawless mobile-first indexing.
Websites built on JavaScript frameworks (React, Angular, Vue, Next.js) present unique challenges for Googlebot. We audit how Google renders your site and implement the correct solution — SSR, dynamic rendering or pre-rendering.
Businesses operating in multiple countries or languages need precise hreflang implementation to ensure each language/region variant serves the correct audience — avoiding content duplication penalties across markets.
No generic checklists. Our audit framework has been refined across 500+ websites over 10 years to catch every ranking barrier — from obvious errors to hidden issues most agencies miss.
🔬 Our 200-point audit takes 5–7 business days and is delivered as a prioritised report with every issue categorised by severity — critical, high, medium and low — along with specific fix instructions your team can act on immediately.
Since Google's Page Experience update, Core Web Vitals are confirmed ranking signals. Websites with poor CWV scores are at a direct disadvantage in the SERPs compared to faster, smoother competitors. We specialise in achieving and maintaining green scores across all three metrics.
According to Google's own data, pages meeting Core Web Vitals thresholds are 24% less likely to be abandoned by users before fully loading.
📊 Only 33% of websites currently pass all Core Web Vitals thresholds — meaning 2 out of 3 of your competitors are likely failing, giving you a significant ranking opportunity.
LCP is most commonly impacted by unoptimised hero images, render-blocking scripts, slow server response times and missing resource prioritisation.
INP replaced FID in March 2024 and is harder to optimise than its predecessor. It requires identifying long tasks, reducing JavaScript execution time and breaking up heavy event handlers.
Layout shifts are frustrating for users and are commonly caused by images without dimensions, dynamically injected content, web fonts causing FOIT/FOUT, and ad slots without reserved space.
A structured, transparent process that leaves no technical stone unturned — from initial audit to long-term monitoring.
We begin by gaining access to Google Search Console, Google Analytics 4, your CMS and server logs. This gives us a complete picture of your current technical health, existing errors and historical ranking patterns before we write a single line of code.
Our technical SEO consultant runs a full Screaming Frog crawl combined with Ahrefs, Semrush, PageSpeed Insights, Lighthouse and log file analysis. Every finding is categorised by severity and cross-referenced against Google's documentation to build an evidence-based fix roadmap.
You receive a detailed report with every issue categorised by impact — critical blockers, high-priority wins and long-term improvements. Each issue includes a plain-English explanation, the potential ranking impact and precise developer-ready instructions to implement the fix.
We don't just hand over a report — we fix the issues ourselves. Our technical team implements fixes directly in your CMS (WordPress, Shopify, Webflow etc.), works alongside your development team for custom-coded sites, or provides developer-ready specifications for complex backend changes.
Every fix is validated before and after using Google Search Console, Rich Results Test, PageSpeed Insights and live crawl verification. We confirm crawl errors are resolved, sitemaps are accepted and page speed scores have improved before marking any issue as closed.
Technical SEO is not a one-time activity. New pages, CMS updates, plugin conflicts and algorithm changes constantly introduce new technical issues. We provide monthly technical health monitoring, alerting you to new issues before they impact your rankings.
These are the most frequent — and damaging — technical SEO issues we encounter during audits. Any one of these can significantly suppress your organic rankings.
LCP times above 4 seconds directly suppress rankings and cause 53% of mobile users to abandon your site before it fully loads.
Incorrect robots.txt directives or noindex tags accidentally blocking important pages from Google's index — a silent but catastrophic issue.
Every redirect in a chain dilutes PageRank transfer. Chains of 3+ redirects waste crawl budget and lose up to 85% of link equity.
Multiple URLs serving identical or near-identical content split ranking signals and confuse Google about the canonical version to rank.
Sitemaps containing 404 pages, noindex URLs, or blocked resources actively mislead Googlebot and waste valuable crawl budget.
Without Schema markup, you're invisible to Google's rich result features — losing potential 30%+ higher click-through rates from featured snippets.
Text too small, clickable elements too close together, viewport not configured — mobile errors directly trigger lower mobile-first ranking positions.
Mixed content warnings (HTTP resources on HTTPS pages) create security flags and can suppress rankings as Google prioritises secure, trustworthy sites.
Here's what happens when we fix the technical foundations. These are real outcomes delivered for our clients through technical SEO fixes alone — before content or link building even began.
There's a difference between an SEO agency that ticks a technical checklist and one that genuinely understands the engineering behind how Google crawls, renders and ranks your website.
Most agencies audit and hand you a PDF. We audit, then implement every fix ourselves — directly in your CMS or alongside your developers. You get results, not just recommendations.
We've handled technical SEO through every major Google algorithm change — Panda, Penguin, BERT, Core Updates and the Page Experience update. That depth of experience means we anticipate problems before they cost you rankings.
We're one of the few agencies in India with real JavaScript SEO expertise — from React and Next.js to Angular and Vue. If your site is a JS framework, we know exactly how to make it crawlable.
Every recommendation we make is backed by data from Google Search Console, server logs, and Screaming Frog crawls. We show you the evidence behind every fix, not just opinions.
You work directly with a senior technical SEO consultant who owns your account from audit to implementation to reporting. No handoffs to junior staff after you sign.
Technical SEO is not a one-time fix. We provide continuous monitoring that catches new issues from plugin updates, content additions and CMS changes before they impact your rankings.
"We had no idea our robots.txt was blocking thousands of product pages from Google. Luish Infotech found it in the first hour of the audit. Within 8 weeks of the fix, our organic traffic tripled. That one technical change paid for a year of SEO retainer."
"Our website was built on React and Google literally couldn't see any of our content. Luish's technical team migrated us to server-side rendering and the difference was night and day — from 12 indexed pages to over 400 in just 6 weeks."
"Our Core Web Vitals were in the red for months and we couldn't figure out why our rankings were slipping. Luish fixed our LCP from 8 seconds to under 2 in three weeks. Our mobile rankings jumped immediately and our bounce rate dropped by 40%."
Our technical SEO consultant will perform a comprehensive health check of your website's infrastructure and deliver a prioritised report with every critical issue — completely free of charge, no obligation.
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